Tag: Social Media

Customer Service blunders in a Social Media Era and what to do


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I don’t want these post to be mistaken for a rant. If I did I would have disclosed the name of the Institution but instead a starting point of a discussion of what to do when things go wrong. Yesterday at 4:45pm I received an email from a Financial Institution, this is not one of [...]

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How to improve your social media presence?


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You can’t deny the importance of Social Media to promote your content as part of an Inbound Marketing Strategy (IMS). But before you can develop a relationship with your potential customers through Social Media, you need to understand the do’s and do not’s First of all, you must understand that Social Media is a 2-way [...]

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Is Social Media the Solution?


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This was the 2008 IBM’s vision of Social Media, it is amazing how times change and the beauty of it all is how a great company can evolve and adapt to times. We have seen the new push from IBM to get their Business partners to use Social Media, but is Social Media the panacea that [...]

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Magnetic Internet Marketing


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I don’t understand how people and Bussinesses (SMB), think that by having 25 to a 100 half baked micro websites with obscure keywords stuffed on the domain name will benefit their Internet Marketing efforts. I’m happy to hear the Google is cracking down on low-quality sites; this is a wake up call for those that [...]

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What I have learned from the Horoscope and Inbound Marketing


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Lately I have found myself checking my horoscope more frequently than ever before and of course I have found that: “I should move forward but cannot forget the past”, “that the planets are aligned to help me as long as I don’t expect help”, “that my partner is willing to help me as long as [...]

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5 tips to promote and share your blog content


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We have talked about the need to create remarkable unique content as a way to attract people to your website. Today we’ll take a look at how to improve the chances that your awesome content gets shared.

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Is Social Media a “Freedom of Speech” Killer?


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A quality that differentiates humans from animals is our ability to reason. With that, we have a set of rules that help us coexist in harmony, (most of the time). I have always loved the openness of the Internet and when asked, I am always on the side of deregulation. I compare it to life, [...]

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Mercadeo Entrante, lo que usted debe aspirar.


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Hace unas semanas atras, estaba tratando de ponerme al dia con mis lecturas de RSS y me consegui un articulo de Chris Brogran @chrisbrogran que me llamo la atencion, el estaba alabando al departamento de atencion al cliente de la compañia que le hace hosting a sus Servidores y de las maneras como ellos se [...]

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Doing it right! Doing it Remarkable!


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I had the chance to meet some interesting people during my son’s wedding celebration over the last two weeks. Among other people and family I had the chance to meet Mike Beschen, his son Shane Beschen is married to my daughter Sofia for the past 6 years but we never had the chance to meet. [...]

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Social Media, It’s a new world…


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Note: this is an invited post by: Jay Soshnick The Internet continues to change the way businesses operate. New applications are being utilized to prospect, manage relationships and deliver results. After the Internet boom, media stories were written about what would be the next “big thing.” The “big thing” is Social Media, and how it [...]

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