There are several pieces that tie together an Internet Marketing Strategy, that is why is so important to have a methodology that allow you to consistently produce measurable results, on the other hand, marketing your company, is no longer a job of the marketing department alone. We live in a social era, were relationships are [...]
You can’t deny the importance of Social Media to promote your content as part of an Inbound Marketing Strategy (IMS). But before you can develop a relationship with your potential customers through Social Media, you need to understand the do’s and do not’s First of all, you must understand that Social Media is a 2-way [...]
This was the 2008 IBM’s vision of Social Media, it is amazing how times change and the beauty of it all is how a great company can evolve and adapt to times. We have seen the new push from IBM to get their Business partners to use Social Media, but is Social Media the panacea that [...]
I don’t understand how people and Bussinesses (SMB), think that by having 25 to a 100 half baked micro websites with obscure keywords stuffed on the domain name will benefit their Internet Marketing efforts. I’m happy to hear the Google is cracking down on low-quality sites; this is a wake up call for those that [...]
Lately I have found myself checking my horoscope more frequently than ever before and of course I have found that: “I should move forward but cannot forget the past”, “that the planets are aligned to help me as long as I don’t expect help”, “that my partner is willing to help me as long as [...]
There is no question about the benefits of blogging in terms of not only traffic but also inbound links and SEO. The problem is that if you don’t use it right, it can work against you, that is why you have to make it part of your Internet Marketing strategy. You need to know your [...]
It depends, there are a lot of factors and normally I’ll tell my customers that I can’t and will not offer them the first page of Google in 1 week. Inbound Marketing is a process that takes effort and time. We just released a new site for a Ft Lauderdale Yacht Cleaning and Management Company, Freedom Yacht Management; we revamped [...]
Muchos propietarios de pequeñas empresas aún están tratando de entender la idea de comercializar sus productos y servicios en línea, y cómo tomar ventaja de la Internet como un todo. Yo no los culpo, es una propuesta que da miedo cuando les han dicho durante años que la única manera de atraer clientes a su [...]
Professional practices, Lawyers, MD and Dental Practices, have the opportunity to increase revenues throughSearch Engine Optimization SEO. More and more searches are happening every day of people looking for attorneys, doctors, insurance, real estate and dental services. Today Professional Practices still spending outrageous amount of money on Yellow Pages at around $4000 for a half [...]
I had the chance to meet some interesting people during my son’s wedding celebration over the last two weeks. Among other people and family I had the chance to meet Mike Beschen, his son Shane Beschen is married to my daughter Sofia for the past 6 years but we never had the chance to meet. [...]
