Tag: News

Pictures that make the blog!


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We have been asked where you can get the pictures for your blog; it really depends, but most of the time you can get them for free. There are several places where you can get high quality pictures for free, just by doing an attribute with a link back to the author of the picture. [...]

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In retrospective..Social Culture


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This is a guest post written by Pedro Hermida, a Florida-based Technology strategist. He is also the owner of Innovate-it.us. Those who know me, know that I do not do crowds, I do not do lines, I do not do shopping and I am not to be seen in any of the crazy “Mondays” dedicated to [...]

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Doing it right! Doing it Remarkable!


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I had the chance to meet some interesting people during my son’s wedding celebration over the last two weeks. Among other people and family I had the chance to meet Mike Beschen, his son Shane Beschen is married to my daughter Sofia for the past 6 years but we never had the chance to meet. [...]

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You can teach a new trick to Hubspot CMS, including shopping cart integration


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One of the issues for some of our customers to go into hubspot CMS is the fact that it does not have an e-commerce module. We are talking about customers which main strategy is not to run an e-commerce site, but that will like to have the opportunity to offer a limited amount of their [...]

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State of the Inbound Marketing 2010


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Hubspot a Boston MA, based Company just released their latest report “The State of Inbound Marketing 2010″. The 3 Key takeaways of the report are: 1.- Inbound Marketing Channels continue to deliver dramatically lower cost per lead then outbound channels. Inbound marketing-dominated organizations average 60% lower cost per lead than outbound marketing-dominated organizations. 2.- Social [...]

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What Matters Now


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Interesting collaboration work headed by Seth Godin and a group of more than 70 people that wrote a 1 page essay each to create the ebook, What Matters Now. Download and Share this e-book. As Seth Godin said: “The point is to think, to cycle, to talk about it” So what do you think what [...]

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Social Media Spam, fighting one robot at a time.


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Social Media SPAM specially on twitter is getting out of hand lately, that is why this weekend I had a pleasant surprise when trying to follow @gypsygirl52, she uses this service called TrueTwit.com. I have no affiliation with it but the idea is so simple that I started using it myself. It works just like those services [...]

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What is Inbound Marketing? and how it helps your Marketing Strategy


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First we need to define traditional marketing as the strategies companies use to find customers by advertising using traditional media. TV Ads Newspapers Mailers email Blasts Cold calling You get the picture, this is what is defined now as “Outbound Marketing”, the problem with this approach is that people have become smarter and have found ways to filter all these [...]

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Inbound Marketing Consulting Firm based in Boca Raton, Florida
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