A Compelling offer is something that should be perceived as having “high value” or “interest for the targeted prospect”. Let’s start by making one thing clear: the fact that you have a “contact us” or “request a Call” button, DOES NOT represent neither a compelling offer nor a Call to Action. On the other hand [...]
Archive: July, 2010
Professional practices, Lawyers, MD and Dental Practices, have the opportunity to increase revenues throughSearch Engine Optimization SEO. More and more searches are happening every day of people looking for attorneys, doctors, insurance, real estate and dental services. Today Professional Practices still spending outrageous amount of money on Yellow Pages at around $4000 for a half [...]
